Digital Business Analyst

Ettain Group
Job Title: Digital Business AnalystLocation: RTP, NC
Compensation: $100–115,000

Our client is seeking an IT Digital Business Analyst with a strong background in Salesforce as well as exposure to a range of digital technology. This candidate must have Salesforce experience building customer journeys and campaigns to meet business requirements. The role will serve as the primary point of contact for digital and marketing functional teams that are using the marketing automation platform.


  • Act as a subject matter expert for Salesforce Marketing Cloud development, configuration, integration, and customization of fields, objects and workflows
  • Knowledge of design skills that cover all facets of the web and digital technologies
  • Create and maintain a library of design/developed campaign templates
  • Understanding of web design concepts from a user perspective and how those system interact with back end office systems such as ERP and BI tools.
  • Exceptional communication skills; ability to communicate with clients and internal stakeholders to discuss requirements, troubleshoot bugs and offer technical support as needed for Salesforce/CRM platform
  • Experience with various forms of online marketing, including mobile, social, content, email, etc.
  • Work through development bugs and challenges and keep coming up with solutions
  • Write simple documentation on requirements


  • Intermediate Development experience with Lightning, Apex, Visualforce and
  • Develop/update email Journeys & Automations in Salesforce Marketing Cloud
  • Ability to lead complex development sprints with in–house and offshore development teams
  • A thorough understanding of the Salesforce platform with the ability to interact with customers and internal users
  • Proven Salesforce Development/Customizations (APEX, Visual Force, API, Workflows)
  • Understanding of consumer email and digital marketing operations, including in depth experience with Exact Target and other email marketing solutions
  • Very familiar and comfortable with most SFMC modules, including:
  • Email Studio, Mobile Studio (MobilePush), Web Studio, Automation Studio, Journey Builder, Content Builder, Audience Builder
  • Experience with Salesforce sandboxes, integrations and application development
  • Experience working with large volume consumer data & marketing campaign technology
  • Experience with deployment and environment management automation
  • Ability to analyze complex issues as well as troubleshoot and document resolutions
  • Ability to work under tight deadlines and handle multiple tasks
  • Ability to work independently as well as work in a team environment
  • Experience with SQL query
  • Ability to configure Salesforce validation rules, workflows, auto response rules, custom forms/fields, custom settings, integration of other module, tools and platforms
  • Knowledge of Adobe CC Suite
  • Knowledge of Creative development processes and workflows


  • Applicable Salesforce Certifications
  • Experience in global Salesforce implementations
  • Consumer Packaged Goods or Warehouse/Distribution Experience
  • Basic knowledge of business intelligence reporting, Power BI a plus

Frequently Asked Questions
  • Benefits? Yes
  • Remote Workers? No
  • Visa Sponsorship? Not offered
  • Corp–to–Corp? Not eligible

For immediate attention please apply online and send a text message or leave a voicemail for Cameron Lambe at .

ettain group is a talent solutions company dedicated to matching people with the most relevant employment opportunities in IT, healthcare IT and the digital creative space. Top employers and highly skilled talent throughout the U.S. select ettain group for a better recruitment experience. Our culture empowers teams with the flexibility to deliver a superior candidate experience and client experience using market intelligence. We recruit resources, own projects and manage programs to offer a wide range of IT development and talent solutions to our clients and candidates. To learn more about ettain group visit . To explore more job opportunities with ettain group, visit – provided by Dice