Business Analyst

招聘企业
DISYS
工作地点
Columbus
薪金
Competitive
已发布
2019年5月22日
关闭
2019年5月25日
工作职责
会计师
行业
IT
合同类型
永久
工作时间
全职
Job Title: Business data analyst

Location: Columbus, OH

Duration: 12+ months

REPORTING & ANALYTICS

? Support strategic campaign planning activities including acquisition and redemption forecasting; develop campaign performance reporting and analysis

? Generating detailed campaign/operational reports/analyses including leading all ad hoc analysis.

? Auditing/Identification and optimization of campaign strategies and other factors impacting program performance. Identification of trends, issues, gaps and performance improvement opportunities across all CRM programs on a continuous basis.

? Document and quantify the impacts of changes to the CRM business model.

? Create and lead the dissemination of monthly dashboard reporting used to measure program performance.

? Work cross–functionally and departmentally as a SME regarding all technical/data oriented enterprise initiatives impacting CRM.

? Support all data requirements needed for customer research initiatives. Work with internal/external stakeholders to identify sampling requirements and isolate/provide customer data for research targeting.

? Demonstrate a detailed knowledge and understanding of data architecture, data sourcing/manipulating.

CAMPAIGN/MARKETING OPERATIONS

? Interpret CRM strategy and convert business requirements into technical/database requirements.

? Design, develop, test and execute CRM/marketing campaigns in a campaign management tool.

Requirements:

? At least 5 years business experience including heavy emphasis on reporting/analytics or equivalent combination of education and experience. Relevant functional backgrounds include, CRM, Marketing Analysis, Marketing Response Modeling, Credit Risk Modeling, Database Marketing/Operations, or Statistical Modeling & Forecasting.

? Tech–savvy with experience and knowledge within CRM platforms such as but not limited to SFDC, Exact Target and Unica.

? Experience with data files, FTP processes and file manipulation.

? Proven ability to work cross–functionally with multiple internal and external business partners while managing timelines.

? Attention to detail and ability to translate and/or document new/existing processes.

? Ability to multi–task and prioritize (or reprioritize) projects under minimal supervision.

? Experience in design, development and execution of CRM/marketing campaigns in a campaign management tool.

? Strong verbal and written communications skills including the ability to translate complex data and findings into clear, concise language and actionable insights suitable for a variety of audiences including executive leadership.

? Excellent problem–solving skills along with the ability to understand and apply analytical judgment.

? Ability to break down complex problems into manageable goals and actions.

? Technical Skills:

o Statistical programming (e.g., SAS), database querying (e.g., SQL), and Business Intelligence tools (e.g., Business Objects) required.

o Advanced proficiency with Word, Access, PowerPoint and Excel is essential.

o Familiar with processing mapping tools, such as Visio.

o Experience with marketing database platforms and campaign management tools required.

Education/Skills:

? Bachelor?s degree is Marketing/Finance/Computer Science preferred

? MS/MBA degree in Applied Statics, Mathematics, Operations Research or other quantitative disciplines preferred but not required.

? Intermediate SAS and/or SQL.

? Proficient within Microsoft Excel

? Experience with UltraEdit, NotePad ++ and Oracle Toad or Teradata SQL Assistant is a plus

类似的工作

类似的工作