Marketing Analytics Manager

• Drive data led decision making for a leading trusted brand
• Huge growth opportunities
• Join Australia's leading Super fund

AustralianSuper is for all Australians and businesses; we put members first in everything we do with the goal of helping to create the best possible retirement outcome. More than 2 million members trust us to invest more than $165 billion on their behalf.
We put members first in everything we do and are committed to the recruitment, development and support of a diverse workforce that share our values of Energy, Integrity, Generosity of Spirit and Excellent Outcomes.
Here's where you come in...
To support the growth of AustralianSuper we seek a Marketing Analytics Lead to provide highly relevant and reliable market mix modelling and brand attribution modelling.
In this role, you will provide the right balance of proactive and reactive analytics to ensure we our optimising our spend and overall approach in market.
Through your expertise you will identify base and incremental sales, points of diminishing returns of marketing spend, carry over effects of past spend and develop budget optimisation scenario modelling.
You'll need...
To have a demonstrated ability in delivering market mix modelling and brand attribution modelling effectively to stakeholders, have a demonstrated customer centricity and be passionate about optimising marketing strategies. To be experienced in using analytical and visualisation tools and have excellent problem solving and communication skills.
Ideally you will have qualifications in data science, statistics or mathematics, with Masters or PhD level being highly desirable.
If you would like the opportunity to work in a challenging, growing and rapidly evolving environment to deliver outstanding results that benefit members, please apply now! Aboriginal and Torres Strait Islander people are encouraged to apply.
Agencies please note: this vacancy is being managed directly by AustralianSuper's Recruitment team. We will contact our preferred agency partners should we require additional support. Thank you.