Account Manager

The Account Manager will oversee and be directly involved in client Internet strategy, execution and performance analysis for both search and online advertising campaigns. The Account Manager is a management position that entails supervising and training other staff members and new hires; serving as the liaison between clients, web production staff, and other agency representatives; and handling the day-to-day execution and management of campaigns. The Account Manager must "own" each of the projects in which he is involved. This opportunity is ideal for an experienced marketing professional living in Port of Spain, Trinidad looking to join a respected company close to home. The Tasks The Account Manager's tasks include: Project Management - Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities Active participation in client projects to learn and understand client's needs and goals pertaining to internet strategy, particularly measurable objectives Conduct research and budget forecasting to provide recommendations and subsequent campaign management to help achieve clients' goals Serve as strategic counsel to clients and colleagues for all web production and online advertising projects Develop long-term plans and execute recommendations for clients Organize planning and status meetings internally and with clients on a regular basis to keep projects on track Set deadlines for tasks and see that they are achieved Review, edit and give final approval of work deliverables before they are sent to client Review and approve scopes of work Identify/Recognize/Solicit new business/growth opportunities with existing clients Generate proposals and service agreements for new client work Analyze completed projects for profitability Manage client invoicing requests and reconcile their media buy budget Monitor campaigns through third party management software Manage maintenance daily/monthly spends for multiple clients and ensure their campaigns meet the desired performance metrics Review/provide analysis on all web landing pages/websites Serve as liaison between clients, web production staff and agency representatives and manage agency budget/credit allocations within divisions Read/Review/Research latest information, techniques, technology and news regarding social media and the interactive advertising and web industry Supervise web production process and media staff with open communication and follow-up to ensure they understand deliverables and timelines to keep jobs on track Train and mentor new members of staff Attend and present at management meetings, weekly staff meetings and project reviews Entry Requirements Advertising Agency experience preferred Strong familiarity with digital marketing/advertising At least 5 GCE/CXC passes or local academic equivalent. English Language is mandatory A motor vehicle in good working order Fluent knowledge of Google AdWords, Facebook Advertising and their respective contextual networks and all forms of campaign targeting Thorough knowledge of web analytics software, such as Google Analytics Advanced skills in Microsoft Word & Excel Must demonstrate a problem-solver mentality; ability to anticipate and think critically; always seeking to improve oneself or internal systems & processes Organizational - ability to handle multiple responsibilities at one time yet still get assignments completed in a timely basis Strong Follow-Up Skills - follow-up may entail contacting both staff and clients Desired Personal Traits Positive Attitude - Webfx is an upbeat, unconventional workplace Seeking a committed individual with mobility in mind as Webfx is a fast growing company with upward mobility opportunities for committed individuals looking for a career and not just a job Adaptable - ours is a quickly evolving business that requires the constant need for change. Ability & Willingness to Learn Quickly - internet marketing is an ever-changing field and all marketing staff need to maintain the highest level of understanding, the latest news, and be able to implement quickly what is learned Honesty & Trustworthiness

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